A Brownsville couple is turning a passion for fitness into a sports brand

A Brownsville couple is turning a passion for fitness into a sports brand

HARLINGEN, TX (ValleyCentral) – A federal officer with a passion for exercise made a business of fitness equipment and apparel she wanted to wear to the gym.

Yajaida Garcia is a Brownsville native and the creative mind behind her Y Fitnessa brand that she built in 2019 with the help of her husband.

Mando Ortiz, also a native of Brownsville, works for Chase Bank and handles all of Y Fitness’ finances.

Garcia said she was inspired to start the business at a time when the healthy culture and exercise for women started spreading on social media. Garcia said she always knew she wanted to start her own business and took advantage of the Instagram fitness train momentum to make her dream come true.

The duo separates the responsibilities of owning a business based on their work schedules. Garcia works the midnight shift and despite her grueling schedule, she is dedicated to her profession and has said she often sacrifices sleep to drive popups and showcase her brand. Garcia is also responsible for communicating with manufacturers and designing products and clothing in a way that she is proud of.

Ortiz, who works more than the traditional 9 to 5 hours, said he takes his time to manage business finances, fill orders and connect with customers online. The business is run entirely online.

Y Fitness is located in the couple’s apartment in Laredo, where they moved four years ago when Garcia first got the federal job.

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